the serif design is a Brooklyn, NY based branding and design studio, owned by Ray Marrero.

We specialize in logo design, branding systems, naming, advertising, web design, & strategic planning. We feel that conceptual thinking is often the core of quality design. Our mission is to make consumers love in the brands we work with as much as we do.

Discovering a brand’s identity, is a true passion for us. We have genuine love for big ideas, and that love translates to every project we take on. At the serif design, we live, breathe and eat design. Our utensils are research, humor, and constant learning.

With the serif design, you will be provided with our years of award-winning design experience, spanning a variety of industries.

  • About Ray Marrero

    Ray has years of branding experience working with large New York City agencies such as Grey Advertising, Momentum Worldwide, Draft FCB, and Pentagram Design. He brings all the things he has learned along his journey, along with his keen passion for branding to all of the projects he works on, large or small. Past clients include Ramada, Porsche, Denny's, Openity, amongst others.

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    Max Santiago